Macha
CX & Support Metrics

Shrinkage

Definition

Shrinkage is a workforce management metric that captures the percentage of paid agent time not spent handling customer contacts — including breaks, meetings, training, absenteeism, and other non-productive activities.

Also known as: contact center shrinkageproductivity shrinkage

How to calculate it

Shrinkage = (total unproductive time ÷ total scheduled time) × 100. Unproductive time includes both planned activities (breaks, meetings, training, coaching) and unplanned ones (sick days, late arrivals, no-shows).

For example, if agents are scheduled for 400 hours in a week but 80 hours go to breaks, training, and absences, shrinkage is 20%. That means only 320 hours are actually available for handling contacts.

Why it matters

Shrinkage is the gap between headcount and real capacity. Staffing to raw ticket volume without accounting for it guarantees understaffing — you have to hire and schedule enough agents to cover the shrinkage, or queues will run hot even when the roster looks full.

Frequently asked

What is a typical shrinkage rate?

Contact center shrinkage commonly runs 30–35%, though it varies widely with training load, PTO, and absenteeism. What matters is measuring it accurately so staffing plans reflect real available time.

Is all shrinkage bad?

No. Planned shrinkage — training, coaching, breaks — is necessary and healthy. The goal is to account for it in forecasting and reduce avoidable, unplanned shrinkage like absenteeism.

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