Macha
CX & Support Metrics

Reopen Rate

Definition

Reopen rate is the percentage of resolved or closed support tickets that are subsequently reopened, usually because the customer's issue wasn't actually fixed.

Also known as: ticket reopen ratereopened ticket rate

How to calculate it

Reopen rate = (tickets reopened ÷ tickets resolved) × 100 over a period. A ticket reopens when a customer replies after it was marked solved, or an agent reactivates it because the fix didn't hold.

Example: of 1,000 tickets marked resolved, 80 get reopened. Reopen rate = 80 ÷ 1,000 × 100 = 8%. Lower is better — it signals that solves are sticking.

Why it matters

Reopen rate is a quality check on resolutions — it catches tickets that were closed prematurely to hit speed targets but didn't actually solve the problem. It's an essential guardrail alongside deflection and AI resolution rate: an automation that "resolves" tickets that keep bouncing back isn't resolving anything.

Frequently asked

What is a good reopen rate?

Lower is better; many teams aim to keep it in the low single digits. A rising reopen rate often means tickets are being closed too fast or answers aren't complete.

Why does reopen rate matter for AI support?

It validates whether AI resolutions actually stuck. High deflection or resolution numbers mean little if the same issues keep reopening, so reopen rate keeps automation honest.

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