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Two New Helpdesks: Gorgias and Front Join Macha

Abbas, Customer Support & AI, Macha

Written by

Abbas
Ankeet Guha, Co-founder & CTO, Macha

Reviewed by

Ankeet Guha

Published July 17, 2026

Updated July 17, 2026

Macha now connects to Gorgias and Front — bringing the number of supported help desks to four, alongside Zendesk and Freshdesk. If you run support on either platform, you can now layer Macha's AI agents directly on top of it: reading conversations, drafting and posting replies, triaging, routing, and taking action across your other tools.

Two New Helpdesks: Gorgias and Front Join Macha

This is the whole idea behind Macha. It's not a help desk and it doesn't replace one — it's the AI agent layer you add to whichever help desk you already run. The more of them we support, the more teams can keep the tools they like and still get configurable agents that actually resolve tickets.

The Macha Connectors page, now listing Gorgias and Front alongside Zendesk, Freshdesk, Slack, Notion, Shopify, Stripe and more.
The Macha Connectors page, now listing Gorgias and Front alongside Zendesk, Freshdesk, Slack, Notion, Shopify, Stripe and more.

Gorgias — built for Shopify-native teams

The Gorgias connector adds 15 tools covering tickets, messages, customers, macros, tags, and team assignment, plus custom-webhook triggers for ticket created, ticket updated, and message added. It connects with an API key, and there are built-in agent templates to get you started.

Gorgias is an ecommerce-first help desk with a deep Shopify integration, so the natural pairing is obvious: connect Gorgias and Shopify together, and a single agent can read a "where's my order?" ticket, look up the live order, and post the answer back — then tag and close it.

→ Full walkthrough: The Macha × Gorgias integration

Front — built for shared-inbox teams

The Front connector adds 15 tools covering conversations, contacts, custom fields, inboxes, and teammate routing. Front's collaborative model is first-class here: an agent's internal comments support @mentions, so it can loop in the exact teammate who should pick up a conversation — the way Front teams already work. It connects with an API token, with built-in templates ready to go.

→ Full walkthrough: The Macha × Front integration

Both connectors come with pre-built agent templates, so you're not starting from a blank agent:

Macha's Agent Templates gallery — pre-built agents including Gorgias-specific templates, filterable by Support, E-Commerce, Billing and more.
Macha's Agent Templates gallery — pre-built agents including Gorgias-specific templates, filterable by Support, E-Commerce, Billing and more.

One agent, four help desks

The practical win for multi-brand and multi-tool teams: the same Macha agent design now runs across Zendesk, Freshdesk, Gorgias, and Front. If you run Gorgias for one storefront and Zendesk for another, you don't rebuild your automation per platform — you connect each help desk and point your agents at it.

Both connectors live under Connectors → Support in the dashboard. If you're on Gorgias or Front and want to see an agent triage and resolve a real ticket, start a 7-day free trial, no credit card required, connect your help desk, and point an agent at a queue — or browse all integrations.

Macha

About Macha

Macha is an AI agent platform that works on top of the help desk you already use — Zendesk, Freshdesk, Gorgias, or Front — and connects to the rest of your stack, even your own internal systems. Its AI agents resolve tickets and automate entire workflows end to end, all set up in plain English, no code. Learn more about Macha →

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Loved by support teams worldwide

See what support teams are saying about Macha AI.

The application seems excellent to me! We are still testing, and we need support for some details and they were extremely efficient too!

Daniela Costa

Daniela Costa

Head of Support, Seabra

Macha has been a great addition to our support toolkit. It generates clear, well-organized responses that fit naturally into our workflow. One feature we particularly appreciate is its ability to automatically reply in the same language as the ticket.

Marius F

Marius F

Support Head, Zentana

We've been using Macha for a little while now and it's been really great addition so far! It's powerful, convenient, and makes getting work done a lot easier for our agents.

Alexander Wedén

Alexander Wedén

Head of Support

Support team is very helpful and responsive. Really enjoy how lightweight this is within Zendesk itself vs other more intrusive tools.

Cathleen Wright

Cathleen Wright

Zendesk Admin, Cortex IO

So far it's pretty good! Our queries are a little nuanced, so we can't always use it, but it's got enough utility for us. It can even incorporate our bilingual country with greetings in a second language.

Jae Oliver

Jae Oliver

Head of Support, Wise

Really enjoying using Macha, it has made a noticeable difference to our support team in a short amount of time. I really like the ticket summary feature, saves us a lot of time.

Harry Jackson

Harry Jackson

Head of Support, Crumb

Macha AI is a great addition to my workspace! It's powerful, convenient, and it really makes productivity so much easier for our agents!

Dave G

Dave G

Head of Support, Cyber Power Systems

Very impressed! AI integration for Zendesk has certainly come a long way and Macha seems to set the standard for now. This will for sure save lot of time in our support team.

Pauli Juel

Pauli Juel

Head of CS, Dokument24

Macha has been working great for us so far! The auto-responses are accurate and our resolution time has dropped significantly.

Lana T

Lana T

Zendesk Admin, Swotzy

Macha AI is a great addition. The knowledge base feature means our agents always have the right answers at their fingertips.

Mischa Wolf

Mischa Wolf

Head of Support, Topi

We're enjoying this integration so far. It's made our support team more efficient and our customers get faster responses.

Paula G

Paula G

Head of Customer Support, Xly Studio

The team enjoys using it. It saves considerable time on common questions and the integration options are excellent.

Kilian Leister

Kilian Leister

Support Head, Didriksons

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