Macha
Macha Feature

Automate your agents
with triggers.

Set agents to run automatically when events happen in your tools — new tickets, messages, webhooks, or any external signal.

Zendesk Zendesk 8 events
ticket.created ticket.comment ticket.assigned messaging
Freshdesk Freshdesk 3 events
ticket.created ticket.updated custom.webhook
Slack Slack 2 events
app_mention direct_message

Event triggers.

  • React to real-time events

    New ticket? Customer message? Priority change? Your agent responds automatically.

  • 13+ supported events

    Zendesk (8 events), Freshdesk (3), and Slack (2) — with more integrations coming.

  • One-click setup

    Pick an event, assign it to an agent. Webhooks are created automatically in your tools.

Custom webhooks.

  • Universal webhook URL

    Get a unique webhook URL with a signing secret. Point any system at it and your agent runs.

  • Works with any service

    GitHub, Stripe, Shopify, your own backend — anything that sends HTTP webhooks.

  • Payload included as context

    The webhook payload is passed to the agent so it knows exactly what happened.

Watch custom webhooks setup
Custom Webhook

Webhook URL

https://dashboard.getmacha.com/api/webhooks/macha/6f8a...

Signing Secret

whsec_••••••••••••••••

Debounce Settings
Messaging triggers 15s
Ticket events 5s
Rapid events batched into a single agent run

Debounce and batching.

  • Avoid duplicate runs

    Rapid-fire events are batched together so your agent runs once, not ten times.

  • Configurable per trigger

    Set a custom debounce window for each trigger — 5 seconds for tickets, 15 for messaging.

Full audit trail.

  • Every action logged

    Each autonomous run creates a conversation you can review — what the agent did, which tools it used, and what it decided.

  • Shared with your team

    All conversations are visible to your entire organization — full transparency on autonomous actions.

Ticket #5102 auto-resolved

trigger: ticket.created · 3 tools used · 6s

Slack DM handled

trigger: direct_message · 2 tools used · 4s

Escalation flagged

trigger: ticket.priority_changed · 4 tools used · 9s

Your entire tech stack.
Fully integrated.

Macha connects to the tools your team already uses — with one-click integrations and full read and write access.

Explore all integrations
Google Docs
Slack
Google
Notion
Shopify
Macha
Zendesk
Stripe
Google Sheets
Airtable
Cal.com

Let your agents work on autopilot.

Set up triggers in minutes. Your agents handle the rest.