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Creating and Configuring AI Agents in Macha: A Complete Guide
A practical guide to creating and configuring AI agents in Macha — name, instructions, model, tools, knowledge, and sub-agents — three ways to build, with real product screenshots.
The Macha × ElevenLabs Integration: Give Your AI Agents Ears
Connect ElevenLabs to Macha and let your AI agents transcribe support calls, voicemails, and audio attachments into text they can act on. How it works, costs, and limits.
Relay Urgent Tickets to the Right Slack Channel With AI Routing
Stop missing urgent tickets. Macha reads each ticket, judges real urgency, and relays it to the right Slack channel with full context — AI routing on top of Zendesk.
How to Draft Gorgias Replies with AI (From Your Help Center)
A step-by-step guide to drafting Gorgias replies with AI that stay grounded in your Help Center, respect your Macros and Quick Responses, and match brand tone — plus an honest look
How to Automate Returns & Exchanges in Gorgias with AI
A practical guide to automating returns and exchanges in Gorgias with AI: return-eligibility checks, policy lookups, Loop/Shopify actions, labelled tickets, native Automate vs a de
Front AI Answers Was Discontinued — Here's the Better Path
Front AI Answers is no longer available for purchase — teams are pushed to Autopilot. Here's what changed, where native Front AI still helps, and how a grounded AI agent layer reso
How to Handle Subscription (Recharge) Questions with AI in Gorgias
A practical guide to answering skip, swap, cancel, and next-charge questions from Recharge data on the Gorgias ticket with AI — with real guardrails on money actions and where nati
How to Auto-Resolve WISMO (Where-Is-My-Order) in Gorgias with AI
A step-by-step guide to auto-resolving Where-Is-My-Order tickets in Gorgias: how AI reads the ticket, pulls live Shopify tracking, and replies — plus deflection vs resolution, per-
How to Auto-Resolve Front Conversations with AI (2026)
How to auto-resolve Front conversations with AI: what native Front AI (Autopilot, AI Compose, Smart QA) does, where deflection stops short of resolution, and how an AI agent layer
How to Add an AI Chat Agent to Gorgias Chat
A step-by-step guide to adding a resolving AI chat agent to your Gorgias chat widget: enabling AI Agent on Chat, grounding it in your knowledge base, WISMO and returns handoff rule
How to Auto-Triage & Tag Front Conversations with AI (2026)
Go beyond keyword rules: use AI to read intent, set tags and fields, and route Front conversations to the right teammate or inbox — with the 'tags lost on move' gotcha and where an
How to Auto-Triage & Tag Gorgias Tickets with AI
A step-by-step guide to auto-triaging and tagging Gorgias tickets with AI: set priority, tags, and fields by intent, then route to the right team — and where native Rules and Autom
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