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How to Set Up & Customize the Freshdesk Customer Portal
A step-by-step guide to customizing the Freshdesk customer portal: brand colors and logo, themes, a custom domain with CNAME, advanced CSS/layout, and a before/after — plus where t
Gorgias Emails Going to Spam or Not Sending: Fixes (SPF & DKIM)
A ranked checklist for when Gorgias emails land in junk or never arrive: verify your custom domain with SPF & DKIM, wait out 72h DNS propagation, dodge common DKIM-key mistakes, an
Front Mobile App Problems (Android Freezing, Missing Send & Archive): Fixes
Front's Android app freezing after an update, no Send & Archive when Send & Snooze is on, or an Office 365 SSO login error? A causes-to-fixes checklist with workarounds and when to
Multi-Agent Delegation: Sub-Agents Up to 3 Levels Deep
How Macha builds multi-agent AI customer support — a lead agent delegating to specialist sub-agents, up to 3 levels deep, with the guardrails that keep it safe.
How to Set Up Round-Robin Auto-Assignment in Freshdesk
A step-by-step guide to Freshdesk automatic ticket assignment: enable round-robin under Group Properties, compare it to load-based and skill-based routing, and see where each lives
Shopify Orders Not Syncing in Gorgias: How to Fix
A ranked fix-it checklist for when the Gorgias sidebar shows no Shopify order data: email-mismatch and merging customers, the 10-recent-order cap, the Update App Permissions resync
Front Search Not Finding Conversations or Comments: Fixes
Front search returning nothing, missing comments, or failing to find a conversation by cnv_ ID? An ordered troubleshooting checklist: in:comments, is:trashed / is:spam, inbox scope
The Macha AI Agent Builder: Build a Support Agent Just by Describing It
Describe a support agent in plain English and Macha's AI Agent Builder configures the instructions, tools, triggers, sub-agents, and model for you. Full walkthrough.
Freshdesk Notifications Not Working: Fixes
Why Freshdesk email notifications silently drop — agent vs requester rules, the 'Notify agents' trap, automation conflicts, and deliverability. A step-by-step fix guide with a deci
Gorgias Rules Not Triggering (or Firing on Wrong Tickets): Fixes
A ranked checklist for when Gorgias rules won't fire or hit the wrong tickets: enabled toggle, rule order, case-sensitive tags, nested IF/ELSE branches, multi-store Shopify, G Suit
Front Emails "Reopening" (Reopened in Office 365 Inbox): How to Fix
Old, archived Front emails suddenly reappear marked "Reopened in Office 365 Inbox" — sometimes thousands at once. Here are the real causes (threading mode, O365 sync, close-conve
The Macha × Shopify Integration: Orders, Customers & Refunds From Your AI Agent
Connect Shopify to Macha over OAuth and give your AI agent 7 commerce tools — order lookup, customer history, WISMO, and refunds behind a confirmation gate.
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