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How to Set Up Email Notifications in Freshdesk
Configure Freshdesk agent and requester email notifications: enable the right templates, edit subject and body, insert dynamic placeholders, and see where the native feature stops.
Gorgias CSAT Survey Not Sending: Causes & Fixes
A ranked checklist for when your Gorgias CSAT survey won't send: the 250-character rule, agent-vs-Rule replies, wrong channel, snoozed or reopened tickets, and exclusions.
Front Sequences Not Sending (or Inflating Your Analytics): Fixes
Front sequences not firing? Work through the ordered causes — an ineligible From channel, plan gating, no-threading breaking stop-on-reply, scheduling — plus how each send inflates
What's New in Macha — April 2026 (AI Builders, OAuth, Confluence & GDPR)
April 2026 release roundup: AI Agent Builder & Editor, Zendesk OAuth, the Confluence connector, image vision, new Zendesk tools, a fresh model lineup, and GDPR controls.
How to Add, Deactivate & Manage Agents in Freshdesk
A step-by-step guide to adding agents in Freshdesk: invite by email, assign role/group/scope, choose full-time vs occasional (day-pass) seats, and deactivate — not delete — to free
Gorgias Integration Broke (Recharge / Klaviyo / Loop / Meta): A Per-App Reconnect Guide
A per-app reconnect checklist for when a Gorgias integration breaks: stale Recharge widget, Klaviyo OAuth2 re-auth, Loop returns not refreshing, and recurring Meta / Instagram / Wh
Front Calendar Issues (No Cancellation Message, Group Calendars Not Syncing): Fixes
Deleting a Front meeting sends no cancellation, there's no co-organizer support, and Office 365 group calendars don't sync. A causes-to-fixes checklist with honest workarounds and
Triage and Route Tickets by Topic With AI
Build an AI agent that reads every new ticket, classifies the topic, sets priority and sentiment, tags it, and routes it to the right group — on your existing Zendesk. A real walkt
How to Change Your Freshdesk Portal URL (Custom Domain)
A step-by-step guide to changing your Freshdesk portal URL to a custom domain: the Admin path, the CNAME record, the SSL certificate wait, and the SEO/redirect gotchas that break l
Gorgias Macro Variables Not Populating: Fixes
A ranked checklist for when Gorgias macro variables render blank or literally: insert via the picker, exact-match variable paths, the right HTTP-integration ID, linked Shopify data
Front Integration Broke (Salesforce / HubSpot): Reconnect Guide
Front integration broke? Fix Salesforce credential and request-limit errors, HubSpot one-way sync confusion, missing sidebar data and mapping issues — an ordered reconnect checklis
Automating Agents With Triggers: Events, Webhooks & Schedules
Triggers are how a Macha agent runs without a human. The three types — events, webhooks and schedules — explained, with real examples and watch-outs.
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